Brand development and creative content strategy

As the Creative Director I worked on developing the brand identity over a seven year period. This included developing a colour palette, font library and graphic tools which work across templates for organic social content, video content, promotional material and packaging. We also ran seasonal campaigns for which I created concepts and organised deliverables across all our channels with the team. I also lead on our photoshoots, from initial planning through to the art direction and final production where we addressed the lack of diversity we found within the use of stock imagery. In 2021 we released our first book, Discovering You, which was written by the founder Emma and designed by me, featuring Letitia Wright, Naomi Scott & Griff. We then went on to release a short course for youth groups to use alongside the book. It was also the year that we hosted our first online event with Katie Piper as our main guest feature.

Girl Got Faith won two Premier Digital awards:
Best Use of Social Media 2019
The Up and Coming Award 2016

Brand Direction Concepting Art Direction Graphic Design